managing significant risks in transactions utilizing exclusive AI systems
In today's market, the utilization of artificial
intelligence (AI), which refers to the intelligence displayed by machines, is
experiencing a notable upsurge. This trend is assisting contemporary businesses
in augmenting their revenue and achieving operational cost savings. The
versatility of AI technologies has contributed to their widespread adoption in
various industries, encompassing IT services, healthcare, cybersecurity,
financial services, retail, manufacturing, transportation, and logistics. By
leveraging AI, organizations in these sectors have been able to create value
and optimize their operations, leading to enhanced efficiency and competitive
advantages.
Acknowledging the advantages of AI, private equity firms and
corporations are actively acquiring companies that harness AI capabilities.
However, despite the integration of AI into various organizational processes,
there are several risks that can impede successful value creation within the
context of these deals. These risks can include commercial challenges,
technological hurdles, organizational complexities, and concerns regarding data
security. Addressing these risks effectively is crucial to ensure that the
potential value offered by AI can be fully realized in the deal-making
landscape.
KPMG's Technology Consulting Partner in the Philippines,
Michael Ian Emerson E. Royeca, echoes similar sentiments regarding the
advancements in technology. He emphasizes that while technological advancements
bring about significant breakthroughs, they also introduce risks. As a result,
it becomes imperative for leaders to discern which opportunities hold the
potential for progress and profitability, while also identifying changes that
may signify greater threats. This discernment allows organizations to make
informed decisions about embracing and leveraging technology for their benefit
while effectively managing the associated risks.
Royeca emphasizes the importance of proactive risk
management in maximizing the value of AI systems and positioning the buyer for
digital leadership. He suggests that business and corporate leaders should
adopt a proactive mindset, implementing security and safety measures even
before specific risks arise. By taking preemptive action and addressing
potential risks early in the process, organizations can better safeguard their
AI systems, ensure data security, and establish a solid foundation for digital
transformation. This proactive approach enables leaders to mitigate risks
effectively and seize the opportunities presented by AI technology.
Although leveraging AI to drive digital leadership can yield
significant business advantages, buyers must carefully consider the associated
risks when acquiring AI companies.
Commercial risks: When acquiring AI companies, one must be
cautious of the commercial risks involved. Sellers often highlight the
commercial value of their proprietary AI systems, which are the result of years
of development. However, there is a possibility that these systems may become
quickly outdated due to the availability of off-the-shelf AI technologies.
Agile software companies with fast product development cycles may introduce AI
solutions that outperform the acquired technologies. Consequently, the
revenue-generating potential and market position of the acquired technologies
could be limited.
Technology risks: Another crucial consideration when
acquiring AI companies is the potential technology risks. Successfully
integrating AI systems into the existing technology environment necessitates
the establishment of comprehensive data management platforms, the
implementation of modern software development methodologies, and the
enhancement of mechanisms for extracting advanced analytics insights. These
requirements demand robust technology capabilities, which the buyers may not
have fully developed at the time of the transaction. Therefore, there is a risk
that the integration process could encounter technical challenges or
inefficiencies if the necessary technological expertise is lacking.
Organizational risks: The rapid pace of AI innovation necessitates
a skilled talent pool equipped with the necessary technological and operational
expertise. It is crucial for organizations to be able to scale their
capabilities to meet evolving business requirements. Failure to identify, hire,
and retain suitable talent poses a significant risk to the buyer's strategy to
fully leverage AI. Without a capable workforce, there is a potential obstacle
in effectively implementing and maximizing the benefits of AI within the
organization. Therefore, careful consideration should be given to the
availability and retention of skilled professionals to mitigate these
organizational risks.
Data security risks: AI engines heavily rely on data,
including sensitive consumer information and proprietary data. Failing to
adequately protect this data from cyberattacks can result in significant legal
liabilities for the buyer, particularly in regions with stringent data
protection and privacy regulations, such as the California Consumer Privacy
Act. Ensuring robust data security measures is crucial to safeguarding the
acquired AI systems and maintaining compliance with applicable data protection
laws. Neglecting data security can lead to breaches, reputational damage, and
potential legal consequences for the acquiring company. Thus, it is essential
to prioritize data security as a key consideration during the acquisition
process.
Developing a robust product roadmap is crucial in the
acquisition of AI companies. It is essential to ascertain that the technology
offered by the seller is truly unique and cannot be replicated using readily
available AI tools and solutions in the market. Additionally, the product
strategy, which determines the level of customization of the AI modules and
their suitability for the buyer's specific business requirements, should be
carefully evaluated during the diligence process. These considerations play a
vital role in mitigating commercial risks associated with the acquisition. By
ensuring the uniqueness and adaptability of the acquired AI technology, buyers
can better align their product roadmap with their business objectives and
maximize the value derived from the acquisition.
Establishing robust technology tools and processes is vital
in the acquisition of AI companies. Buyers should thoroughly validate whether
the seller's technology tools and processes are capable of supporting the
maintenance and regular upgrades of the acquired AI technologies. This includes
assessing the availability of AI development kits and maintenance modules from
reputable vendors. By taking proactive measures, such as ensuring compatibility
and access to necessary tools, buyers can facilitate the seamless integration
of the AI systems into their existing technology environment. This helps to
mitigate potential technology risks and ensures the long-term viability and
scalability of the acquired AI technologies within the buyer's organization.
Developing an effective talent strategy is crucial when
acquiring AI companies. Despite the perception that AI eliminates the human
element, skilled talent remains essential for the development, monitoring, and
effective utilization of AI platforms. It is important to verify that the
seller's talent strategy nurtures and cultivates the necessary skills within
their team while also attracting individuals with the right expertise. This
approach helps mitigate potential organizational risks associated with talent
acquisition and retention. By ensuring a strong talent pipeline and a cohesive
team, buyers can position themselves to fully leverage the AI platforms and
maximize the benefits of the acquisition. Recognizing the continued importance
of skilled professionals in the AI landscape is essential for long-term
success.
Implementing reliable data security mechanisms is essential
when acquiring AI companies. The data that fuels an AI platform's algorithms is
often sensitive and subject to regulatory constraints. It is crucial for the
seller to have robust cybersecurity controls and policies in place to protect
this data from breaches. By ensuring data security, the buyer can mitigate
potential risks associated with the confidentiality, integrity, and
availability of the acquired data. Safeguarding sensitive data through proper
encryption, access controls, and regular security assessments is paramount.
Buyers should thoroughly assess the seller's data security measures during the
due diligence process to ensure that adequate protections are in place,
reducing the potential impact of data security risks on the acquired AI
platform.
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